IT’S TIME TO HIT THE TEA!
HIT THE TEA is a media commerce startup that plans and markets healthy F&B brands for millennials.
We are not just a manufacturer that makes “products” based on the company needs, but rather a team that quickly identifies consumer needs and plans “content” and creates "culture".
2017
HIT THE TEA food theme blended tea series launched
Displayed in Olive Young, Boots H&B store
Pop-up at Hyundai Department Store
2018
Achieved 130 million Won at crowd funding platform Wadiz
Seoul Cafe Show Cherry's Choice Awarded
Super Matcha official launch
2019
Seoul Cafe Show Excellence Award in Creative Design
Super Matcha Seongsu, Super Matcha Garosu-gil store opened
Achieved supplying 300+ partner stores nationwide
2020
To be displayed at Harrods, UK for the first time as a Korean tea brand
Super Matcha RTD Coming Soon
FLAGSHIP STORE
Super Matcha Seongsu is filled with dry and unaffected materials such as concrete, granite, and stainless steel, which completes the space restrained and emptied that customers can solely focus on rich matcha. The store also presents the world’s first matcha whisking robot arm called “Malo”, which is sophisticatedly engineered to imitate tea master’s matcha whisking movement that makes a cup of perfectly foamy matcha all the time.
19, Seoulsup 6-gil, Seongdong-gu, Seoul, South Korea
ANTENA STORE
Super Matcha Garosu-gil is fulfilling its role as an antenna shop by being located in the area where many brands demonstrate their experimental spirits.
The polycarbonate kiosk is designed to attract anyone to
experience our matcha. Our signature ice-cream so-called, “The-Tea Cone” is a perfect harmony of black coconut and matcha, on top of a black squid ink cone.
36, Dosan-daero 13-gil, Gangnam-gu, Seoul, South Korea
OUR CAMPAIGN
HIT THE TEA is an official donor to WATER.ORG.
We hope our small aid can contribute to generating a cycle of consuming water to supplying water.
